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Sports Marketing and Sponsorship Program online

Real Madrid Graduate School. Sports Marketing and Sponsorship Program  

Understand how to create an organizational and effective culture within diversity, developing processes of change within sports innovation, energizing teams and resolving conflicts.

  • Fecha de inicio

    29 Oct. 2018

  • Idioma

    Inglés

  • Precio

    3.200€

  • Duración

    4 months

  • ECTS

    8

  • Modalidad

    Online

Sports Marketing and Sponsorship Program Online

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Todos los campos son obligatorios

¿Por qué estudiar este Programa?

The objective of the program is to train professionals in the world of sports Marketing.

Professional outings

  • 60% of the students of the Real Madrid Graduate School are international, which adds a multicultural experience to the program.
  • Over 30 different nacionalities in the classroom.
  • More than 65 Real Madrid executives are part of the faculty of the Real Madrid Graduate School.

Precio total 3.200€

Incluye reserva de plaza y docencia

Ayudas y Becas

  • Flexibilidad de pago.
  • Ayudas al estudiante de alto rendimiento.
  • Ayudas por continuación de estudios.
  • Ayudas por simultaneidad de estudios.
  • Ayudas por tener un familiar en la Universidad Europea.
  • Becas de la Universidad Europea.
  • Becas Oficiales.

Acerca del Sports Marketing and Sponsorship Program online

Una metodología online enfocada a ayudarte a superar tus estudios y a conseguir tus objetivos.

  • Fácil de usar con una experiencia de enseñanza simple, intuitiva, agradable y flexible, que te permite compaginar el estudio con tu día a día.
  • Basada en contenidos originales diseñados por los mejores expertos en cada materia. Los recursos están pensados para un aprendizaje eficiente y de calidad y planificados para que puedan adaptarse a tu ritmo de estudio.
  • Complementada con clases magistrales y tutorías virtuales interactivas online donde podrás resolver tus dudas y hacer tus aportaciones.
  • Con un sistema de evaluación continua, que te permite en todo momento ser conocedor de tus progresos.
  • Con una comunidad educativa que ponemos a tu disposición, un cuerpo docente de primera línea, un tutor personal y un director de programa o académico que te acompañarán durante todo tu proceso formativo y que te ayudarán a aprovechar mejor tu tiempo y sacar el máximo partido a tu programa.
  • Colaborativa, gracias a herramientas sociales que estimulan la interacción de los estudiantes en una red de aprendizaje global. 

New income profile

This program is aimed at senior and intermediate managers of the Sports Industry who, on the course of their duties, need to develop and deepen the knowledge of sports Marketing.

Convalidations and transfers of center

If you want us to make a personalized validation plan quickly, free and without commitment, you can do it here​​​

Ayudas

At the European University we have a complete system of financial aid at your disposal to facilitate the payment of your education.

  • Payment flexibility
  • Deferred monthly payment
  • Aid for prompt payment
  • Aid for continuing studies
  • Aid for simultaneity of studies
  • Aid for having a family member at the European University

Scholarships

  • European University Scholarships:
    • European University Scholarships: Aid that takes into account the socioeconomic level and academic performance of the student.
    • Juan Abelló Scholarships: directed to postgraduate students of the Business Area
  • Official Scholarships
    • Scholarships from the Ministry of Education: www.educación.es
    • Scholarships of the community of Madrid: www.emes.org

* Consult regulations. The scholarships are subject to the current tax legislation.

Titulación oficial

This program is aimed at senior and intermediate managers of the Sports Industry who, on the course of their duties, need to develop and deepen the knowledge of sports Marketing.

Plan de estudios

MÓDULO I. MARKETING AND COMMUNICATIONS

  • Strategic and Operational Marketing
  • Sponsorship in Sports
  • Audiovisual Rights
  • Sports and Society
  • Sports and the Media

MÓDULO II. MARKETING AND COMMUNICATIONS (II)

  • The Media
  • Advertising Agencies
  • Official Organizations
  • Sports Rights
  • Sporting Events and Brand Profitability
  • Sports Clubs
  • Sponsorship
  • Brand and Identity Management
  • Practical Application of a Communication Plan
  • Social Network and the Community Manager
  • Sports Content in the New Digital World

MÓDULO III. SPECIALIZATION IN ENTREPRENEURSHIP, SUSTAINABILITY AND SOCIAL RESPONSIBILITY IN SPORTS

  • Strategies for Starting a Sports Business
  • The Business Plan and Financing
  • International Organizations in Sports for Development
  • Corporate Social Responsibility and Sports
  • Social Entrepreneurship in Sports
  • Keys to Success and Failure

MÓDULO IV. MASTER’S THESIS

 

Academic quality

The European University has a wide range of recognitions that guarantee its academic quality. In particular, it has some  prestigious awards such as: the European Seal of Excellence 500+, Quali-cert or Madrid Excelente.

In the international qualification of QS Stars, the European University has obtained a total of four stars out of five. This system of external accreditation determines the level of excellence achieved in universities in several areas. The European University has achieved the maximum score of five stars in Employability, Teaching, Facilities and Social Responsibility of the rating.

Quality Assurance System (SGIC)

The European University has designed its Internal Quality Assurance System in accordance with the guidelines of the National Agency for the Evaluation of Quality and Accreditation (ANECA), as a structural basis to guarantee the quality of the new official qualifications according to the space quality guidelines. European Higher Education (EHEA) and the Organic Law 4/2007, of April 12, which modifies the Organic Law 6/2001, of December 21, of Universities.

Access to the help system

The European University puts at your disposal the application "General Online Instance" to attend and resolve your queries, requests and complaints.

Dr. D. Pablo Burillo Naranjo

Doctor in Sports Sciences. MBA in Sports Management

D. Rafael de los Santos

Director del departamento de New Media del Real Madrid

D. Edouard Legendre

Director de Planificación Estratégica de la agencia Geometry Global, parte del grupo Ogilvy

D. Ramiro Lahera

Director General de Tactika Trail

D. Javier Ramírez Perdiguero

ARTID Advertising accounts management

D. Pedro Díaz Ridao

Executive Director, Inspirasports

D. Javier Tola

Managing Director Simply Sport

D. Pablo Vega

Career Director, Real Federación Española de Atletismo

Salidas profesionales:

  • Direction and Management of companies dedicated specifically to sports: sports institutions, clubs, fitness centers, specialized management areas within this industry
  • Sports Management.
  • Training of executives in the world of sports.
Estudiantes disfrutando de la Formación Online

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Plan de estudios Proceso de admisión Claustro de profesores

El 86% de nuestros alumnos tiene empleo en menos de 6 meses tras finalizar sus estudios