Students of the Master's in Retail and Managing Customer Experience at the Universidad Europea de Valencia, Sergio Ramón and Joaquín Peiró, participated with their ice cream business initiative #FresIceCream at the charity dinner organized by the Spanish Williams Syndrome Association (#ASWE). The event was held in Madrid on Friday June 10.
#FresIceCream offers natural ice creams made with liquid nitrogen, and is a business project that was born during the Master's in Retail and Managing Customer Experience that has since become a reality with great future prospects.
The #ASWE event saw the participation of renowned Spanish and international chefs (Sebastien Gros, Carlos Roldan, Adolfo Romero, José Luis Adan, Edu Chef and Julio López Escobar), with whom the #FresIceCream students enjoyed an unforgettable experience.