Fourth year Advertising Communication students recently visited the headquarters of the Tenerife Friends of Nature Association (ATAN) to present the results of their mini PLB, a project scheduled to be submitted at the end of the third trimester of this academic year.
The visit was very moving due to the presence of the association’s spokesman, History professor and environmental specialist Eustaquio Villalba. He invited them to take part in a program on Radio Nacional de España with which he is a regular collaborator, speaking of his experience.
The project consisted in developing a small-scale visual campaign aimed at recruiting new collaborators. The deliverables were a series of images to be circulated on social networks, and a short video for the end of the course.