“A global experience within the classroom”

Various Alumni from the MBA in Sports Entity Management offer their opinions after experiencing academic life in the multicultural environment that is the Real Madrid Graduate School – Universidad Europea

The main objective of the Escuela Universitaria Real Madrid – Universidad Europea is to bring the academic and business sectors together to help students gain a first-hand insight into the professional and working world. Of all the courses available at the university, the  “Alfredo Di Stéfano” MBA in Sports Management stands out from the rest with its academic program focused around a clearly professional and international perspective.

As highlighted by Marisa Sáenz Bravo, director of the MBA programs, “we have a completely global environment with more than 40 nationalities in the classroom.” The director also stressed the vital importance of international practical experience: “the main reason for the trips to offices in Chelsea, NBA, Wimbledon, Alavés, etc., is to enable the students to learn directly on the playing field and gain a unique experience.” The MBA is backed by the participation of various experts from the sports industry, and made up of international professors that understand the changing and global nature of the sports industry and sports marketing. According to the professor Óscar Ugaz, the most important component is Real Madrid, who not only tell you about the theory in real time but also about what is going on in the sector.”

On the other hand, Alumni such as Alfonso Vargas value the international nature of the course “as it allows you to share visions and perspectives in a multicultural environment.” Vargas highlights that “the types of unique environments and services offered by the Escuela Universitaria Real Madrid – Universidad Europea are difficult to find in the world, and especially in Spain.” Another aspect noted by the Alumni was the privilege of having the opportunity to attend events such as the “Semana Blanca.” In the words of Antonio Alonso, “only this School organizes -and exclusively for us- activities with Zidane, Butragueño and the professionals and directives from Real Madrid, giving us the opportunity to exchange opinions and feel part of it.”